Market Overview:

    Global Organic Baby Food Market is expected to grow at the CAGR of 11.73%. Demand for clean labelled food & beverages products has been increasing in recent years, these factors will drive the organic baby food market. With growing consumer awareness and increasing incidence of diseases coupled with emerging trend of food traceability throughout the production and distribution involved in the supply chain in order to identify & address risks and protect public health will further accelerate the demand of organic baby food.

    Organic baby food is nothing but soft, and easily consumable food, other than breast milk or infant formula which comes in diverse formulation and multiple varieties and tastes. It is considered as total or partial substitute for breast milk for infants or toddlers under two years and helps in baby’s growth and initial body development. Organic baby food is prepared and processed without any artificial flavors, colors or preservatives.

    The growing demand for organically produced food is growing rapidly which is influencing the demand and consumption of organic baby food. Evolving consumer buying habits, growing consumers concerns regarding health, the environment, and animal welfare, along with their willingness to pay premium price for healthy food is supporting the growth of organic baby food market in Asia-Pacific region. Even at the global level, market is driven by factors such as increasing consumer awareness about benefits associated with its consumption, adoption of organic farming methods, and implementation of organic regulations. The presence of organic food & beverages has increased over the years in conventional food supply chains due to the development of private labels and growing interest of large retailers such as Wal-Mart and Tesco.

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    Major Key Players:

    This report includes a study of strategies used in the market, mergers and acquisitions in juice concentrate, multiple product launch by organic baby food market players. It further includes product portfolios and developments of leading major players which includes

    • Kraft Heinz Foods Company (U.S.)
    • Nestle S.A. (Switzerland)
    • Hain Celestial Group (U.S.)
    • Danone S.A. (France)
    • Hero Group (Switzerland)
    • Abbott laboratories (U.S.)
    • Bellamy’s Australia (Australia).

    The market players have increased their level of investment in R&D to identify right formulation and to improve product functionality in order to capture lion’s share and create brand recognition in organic baby food market. Manufacturers indulge in maintaining transparency and allow food traceability in order to manage and mitigate risk and lowering the impact of recalls and lowering liability costs.  The global organic baby food market is segmented on the basis of product type, ingredients, distribution channel and regions of organic baby food.

    Regional Analysis:

    The global organic baby food market is segmented into North America, Europe, Asia Pacific and Rest of the world. Among these, Asia Pacific is projected to retain its dominance throughout the forecast period. Robust economic growth, rising urbanization, explosion of in the middle class population are the significant factors of the growth of organic baby food in Asia Pacific region. China is projected to register a healthy CAGR over the forecast period. The growth is contributed by the increasing per capita disposable income and growing awareness of organic food among the consumer. However, Europe is projected to experience a substantial growth of 11.63% of CAGR during the review period.

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    Target Audience:

    • Baby food manufacturers
    • Raw material suppliers
    • End users
    • Retailers and wholesalers
    • E-commerce companies
    • Traders, importers and exporters

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    Key Findings:

    • Asia Pacific is estimated to retain its dominance throughout the forecast period and to grow at a substantial CAGR of 11.87%. Increasing birth rate coupled with the evolving awareness of organic food is anticipated to fuel the sales of organic baby food in developing nations of Asia Pacific during the review period.

    Organic baby food manufactures find a massive opportunity in the India, China and ASEAN countries. Key players are emphasizing to expand the distribution channel in the untapped market in order to upsurge the customer base.

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